SEO Tools from The SEO Files Tool Chest
Useful SEO Tools
The Google toolbar is a simple browser plugin to give you useful search bennefits easily accessible from your web browser. Google toolbar gives you some useful search advantages and is also a basic SEO tool although the PR or Page Rank function is often heavily misunderstood as it is based on 3 month old historical data.
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Google Web Master Tools or Google WMT as it is sometimes refered is a very useful SEO tool and is a free SEO tool resource that every web master should take advantage of. It requires only a simple sign up and verification process which once complete, gives you access to oodles of very useful data about your web site and how Google see's it. This is one of the more open and accessible information resources from Google. Ignore it at your Peril! This is an SEO must have!
Google Analytics is a web site statistical analytics package that gives you a wealth of information about your web site and how it is used. Google Analytics is based on Urchin 5.0 server software and is implememnted in Javascript. It requires a baisc Google Account (which you already have because of Google Web Master tools above right?) with a very simple verififcation process. Use this data correctly and you will dramatically improve your site. This is even more of a must have the Google Web Master Tools. Google Analytics is probably the best free SEO Tool there is available today!
Another fantastic free SEO Tool rom Google is Google Website Optimizer. You should have signed up for your Google account by now si simply go to Google Website Optimizer and have a look around. Google website optimizer allows you to run experiaments on different versions of the same page in rotation to determine which works best. Google gives you useful conversion information. Using Google Web Master Tools, Google Analytics and Google website Optimizer as a trio is a very powerful SEO solution. Given the fact that they are all freely available and easy to use, you don't have much of an excuse not to be using them to your advantage.
Here is yet another useful tool from Google! You shouldn't be suprised about this by now. Google created an XML sitemap protocol that lets you directly tell them about all of your pages. This goves over and above what a normal sitemap can do as it gives oyu useful access information and allows you to get URL's indexed that are not normally accessible to a search engine. This is aprticularly useful to a site that relies a lot on searches, filters or other user driven events to produce content. This is yet another great free SEO tool from Google that should not be ignored.
Dare I mention another Google tool? This is the last one for now I promise! Google Adwords Keyword tool gives you actual search information on specific keywords. The Google Keywords tool tells you how many people per month search for a keyword, how much competition there is and also offers suggestions on similar terms. This is invaluable SEO information and can be used in a KEI or Keyword Effectiveness Index analysis of keyword choices. This is another must have free SEO tool from Google.
The free seo tool plug in for the Fire Fox web browser that gives you useful information about your site and its competitiors. The nofollow link highlight feature is particularly useful and time saving. There are many features that this plugin has which saves the average SEO a lot of time and hardship. This is an SEO Files recomended SEO tool.
Nichebot is a nice alternative to Word Tracker as a keyword analysis tool. It is easy to use and gives useful information. Whilst the data is sometimes less accurate than it could be and sometimes sporadic it is defiantely something you should look at when chosing keywords for your web site. Even if you only use Nichebot to get a feel for a particular market is is a useful SEO tool.
Wordtracker is perhaps the industry standard keyword research tool and is surely the market leader. Personally I am not a fan of Work Tracker and have found the data to be misleading. What word tracker does bust is automate and display effectiveky, the time consuming ardous task of keyword research. Recent pricing plan changes have also made me less of a fan but it is used by many and rated highly. It is definately worth checking out and offers a free trial period.
Perhaps the Daddy of the SEO worl, SEO Chat gives you a whole host of useful free SEO Tools, some of which are even available on this site. SEO Chat responds in a positive way to the needs of the SEO industry and is flexible and quick about meeting market demands. You simply have to check out SEO Chat's free SEO tools and bookmark it for future reference.
Netmechanic was one of the first sites a frequented when a started in this industry. It gave a hands on approach to web development and search engine marketing. It reallt helped me to get stuck into a web site the way that I should rather than reading and wasting my time with a lot of the other less useful web publications that are out there. A newbiw SEO and web developer should check out Netmechanic to bring their skill set up to spec!
Domain tool is a very useful domain analysis website that gives quick and useful information to an SEO that is considering taking on a client. You can get quick information about the server and domain a site is hosted in. Find out where its IP address resolves to, who owns the domain, where it is hosted and how many other sites are hosted on the same server. This is an SEO Files recomended site.
I recently came accross this tool which effectively pretends it is Googlebot (or a number of other search engine spiders) and visits your wbe page. This tells you what it sees as Googlebot would see a page. It is useful SEO analysis tool to help optimise a site and detect basic cloaking of other sites.
The SEO Book is one of the leading SEO companies and information resources. The SEO book has some useful SEO tools that you should check out.
Please feel free to peruse this list of SEO Tools. If you know of an SEO related tool that would be useful in this list please let us know!